If you’re looking for one of Rochester’s most beloved sandwich shops, Pino’s Deli is a destination that consistently earns praise from locals. Located in the Town of Greece, this family-owned Italian deli has been serving fresh homemade food since 1994. Known for its freshly baked bread, generous portions, authentic Italian recipes, and friendly service, Pino’s has become a favorite stop for lunch, dinner, and catering throughout the Rochester area.
Whether you’re craving a hearty steak sub, a classic Italian sandwich, homemade pasta, or freshly sliced deli meats, Pino’s Deli offers an authentic neighborhood experience that keeps customers coming back year after year. For travelers staying in Rochester, it’s an excellent place to enjoy a satisfying meal while supporting a local business.
Located on West Ridge Road in Greece, just northwest of downtown Rochester, Pino’s Deli has built a reputation for serving quality food with authentic Italian flavor. Founded by Joseph “Pino” Merlo, who immigrated from Enna, Italy, the deli began as a small family business before growing into one of the area’s most respected neighborhood delis.
Today, visitors will find much more than a traditional deli. Pino’s offers fresh sandwiches, homemade soups, pasta dishes, prepared meals, Italian grocery items, desserts, catering services, and an extensive selection of premium deli meats and cheeses.
The welcoming atmosphere and commitment to quality have made it a favorite among both longtime Rochester residents and first-time visitors.
Since opening its doors in 1994, Pino’s Deli has remained dedicated to family recipes and old-world Italian cooking traditions. Every day begins early as the kitchen prepares homemade sauces while fresh Italian bread and rolls bake throughout the morning, filling the deli with the unmistakable aroma of freshly baked bread.
The business has grown significantly over the years while maintaining the personal service and attention to detail that helped establish its loyal customer base. Many guests travel across Rochester—and even from neighboring communities—specifically to enjoy Pino’s signature sandwiches and homemade specialties.
One of the biggest reasons people recommend Pino’s Deli is the quality of its bread.
Fresh Italian rolls are baked daily and serve as the foundation for many of the deli’s famous sandwiches. Combined with freshly sliced meats, premium cheeses, crisp vegetables, and homemade sauces, the bread helps create sandwiches that are both flavorful and satisfying.
The deli also offers:
Everything is prepared with an emphasis on freshness and traditional Italian flavors.
Pino’s extensive menu offers something for nearly everyone.
Customer favorites include:
Many online reviewers especially praise the steak subs for their generous portions, fresh rolls, and excellent value. Community recommendations on Rochester forums frequently place Pino’s among the city’s top destinations for sandwiches and Italian deli food.
In addition to its daily menu, Pino’s Deli is well known throughout Rochester for its catering services.
The deli prepares food for:
Popular catering options include:
Their flexible catering menu makes it easy to feed both small gatherings and large events with fresh, homemade food.
Pino’s has developed a loyal following thanks to its combination of quality food and outstanding customer service.
Visitors frequently mention:
Many Rochester residents regularly recommend Pino’s when visitors ask where to find the city’s best subs, making it one of the area’s most trusted local dining recommendations.
Pino’s Deli has earned its reputation as one of Rochester’s favorite Italian delis by combining authentic family recipes, freshly baked bread, generous portions, and exceptional customer service. Whether you’re stopping in for a famous steak sub, picking up homemade pasta for dinner, or ordering catering for a special event, you’ll find quality food prepared with care.
For anyone exploring Rochester’s local dining scene, Pino’s Deli offers an authentic taste of Italian-American tradition that continues to delight visitors more than three decades after opening its doors.
